Heijdens Karwei
Photography Books and more
Carolina MacGillavrylaan 74
1098 XA Amsterdam
The Netherlands
+31 20 616 25 10
info@heijdenskarwei.com
www.heijdenskarwei.com
Although we live in a digital age there is more attention for the paper photobook than ever before. Since the invention of the camera phone and social media we all became visually literate. Our natural habitat turns virtual. “We may not know where we are going anymore, but we’re going to get there a whole lot faster” says Douglas Ruskoff in his book Present Shock, “we all become overwhelmed until we learn to distinguish between data flows that can only be dipped into, and data storage that can be fully consumed. We need stories that can be fully consumed, that we can contemplate to”. Heijdens Karwei sees the photobook as a visual novel, a tangible object with the aura of an original, the perfect ‘data storage’ for an in dept visual story on which the reader can contemplate